Making the Big Small Strategy

Making the Big Small Strategy is the kind of technique that looks too simple to respect and too useful to ignore.

Try it for a fortnight before judging it. Most methods die in the court of first impressions, which is the least competent court there is.

It is worth keeping in your pocket not because it is always right, but because it is always available. A tool you carry beats a perfect tool you left at home.

Consider the wedding caterer. Fifty dishes, three hundred guests, one small kitchen. He does not motivate his crew with speeches; he sequences the work so that nobody is ever waiting on anybody.

An organisation is only a group of people who have agreed, for now, to pull in roughly the same direction. Keep the name. Use the pause it gives you. That is the entire homework.